Kenya’s telecommunications sector saw non-traditional offerings dominate market revenues in 2025, according to the Fourth Quarter Sector Statistics Report for FY 2025/2026 released by the Communication Authority of Kenya.

The "Other Services" category secured the largest market share at 42.8%. Data services—encompassing both mobile and fixed connections—followed as the second-highest revenue generator at 28.2%. Voice revenues accounted for 25.6% of the total revenue share, while SMS revenue recorded a modest 3.4%.

The figures highlight a continuing shift in consumer demand from legacy voice and text services toward broader digital offerings.

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