Kenyan digital content creator Bena Wa Malines has unveiled a new podcast titled But Why, expanding his presence in the online entertainment and discussion space.
The announcement was shared through his social media platforms, where he introduced the project and confirmed that the first episode features Kenyan online personality Babushka Kenya as the inaugural guest.

New Step Into Podcasting

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The new podcast marks a shift for Bena Wa Malines, who has built a following through short-form online content and comedy skits shared on digital platforms. The podcast format allows for longer conversations and discussions with guests from different backgrounds.
According to posts promoting the show, But Why will feature interviews and conversations aimed at exploring topics around everyday experiences, social issues, and the personal journeys of invited guests.
The first episode, which features Babushka Kenya, was released on Bena Wa Malines’ online channels shortly after the announcement. Early promotional material indicates that the episode centres on open dialogue and storytelling between the two creators.
                                                                Bena Wa Malines // Instagram

Expanding Digital Content

Podcasting has become increasingly popular among Kenyan digital creators in recent years, with many turning to the format to reach audiences seeking longer and more in-depth conversations.
For Bena Wa Malines, the podcast represents an expansion of the type of content he produces. His earlier work has largely focused on humorous online videos and collaborations with other creators, which helped him build a steady online audience.
By launching But Why, he joins a growing number of Kenyan influencers and entertainers who are using podcasts as a platform for interviews, commentary, and storytelling.
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First Episode Features Babushka Kenya

The debut episode features Babushka Kenya, a creator known for social media content that often blends humor with commentary on everyday life. The episode introduces the concept of the podcast while allowing the guest to share personal insights and experiences.
Online posts promoting the release described the programme as a conversational show where guests discuss various aspects of their lives and perspectives.

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                                                                            Bena Wa Malines // Instagram

Growing Creator-Led Media

The launch of But Why highlights the increasing role of independent creators in producing digital media content. Platforms such as YouTube and other social networks have made it easier for creators to publish podcast-style discussions without relying on traditional broadcasting channels.
With the first episode now released, the podcast is expected to feature additional guests in upcoming instalments as Bena Wa Malines continues developing the new series.