Apple unveiled its latest smartphone lineup on 9 September 2026, with global sales starting later that month. In Kenya, retail prices for the flagship iPhone 18 Pro Max range between Ksh 255,000 and Ksh 290,000 for standard models.

Higher-capacity 1TB variants cost up to Ksh 380,000. Foldable iPhone Duo devices start at $1,999 in international markets. Several Kenyan public figures—including content creators, entrepreneurs, businessmen, and politicians—have bought the premium devices.

Content Creators Pick Flagship Handsets

Content creator Wambo Ashley became the latest to buy a 256GB iPhone 18 Pro Max in deep burgundy on Thursday, October 22. She paid Ksh 255,000 in cash at Slick iFlip Store Kenya in Nairobi.

Wambo Ashley Gifts Herself Ksh 255K iPhone // Instagram

She shared photographs holding the phone box alongside a bouquet of red roses.

"Forever a Burgundy Girl,” she captioned.

Social media influencer and entrepreneur Amber Ray purchased a 1TB sky-blue iPhone 18 Pro Max on September 22. She paid Ksh 380,000 for the device. Unboxing the phone, she told her followers: "Newest iPhone 18 Pro Max (1TB) owner in town reporting for duty!”

She remarked: "I saw that everyone is picking that one." She decided to select a different option to stand out. She explained: "No, let me do something different."

Social media personality and forex trader Abeid FX bought an iPhone 18 Pro Max for Ksh 280,000 in cash at Cytech Digitals in Nairobi a few weeks ago.

Charlie Jones and Betty Kyallo // Instagram

Businessman Splashes Over Ksh 650K on Foldable Duo Models

Businessman Charlie Jones made one of the largest tech purchases recorded locally last week. On 16 October 2026, he ordered two foldable iPhone Duo devices directly from Apple.

His total spend reached over $5,000, converting to approximately Ksh 650,491.50.

His order comprised a 1TB iPhone Duo in Night Sky and a 512GB model in Star White. Commenting on his official Apple order confirmation screenshot, Charlie Jones wrote: "$5000 just like that."

The tech purchase came shortly after his wife, former television presenter Betty Kyallo, unveiled a luxury BMW 740i.

Political Figures and International Creators Join Buyers

Political figure Calvince Gaucho purchased a 1TB iPhone 18 Pro Max for Ksh 360,000 at a Nairobi tech mall.

United States-based Kenyan content creator Nurse Judy bought an iPhone 18 Pro Max as a birthday gift for her teenage daughter.

Other media personalities have also acquired models from the new line-up. Content creator Murugi Munyi and online personality Njambi Fever have both acquired new iPhone 18 devices.

“Entering my soft life ERA by force! My iPhone 18 Pro Max is finally here! & it’s WORTH IT,” Njambi Fever captioned his unboxing video while Murugi Munyi wrote;

“Let’s unbox my new baby together! Looking forward to exploring it and seeing how different it is from the 17. So far - love the colour, love the camera and love that it’s 1TB cause my 17 was 512GB and I STRUGGLED hunnyyyy…”