Prominent Kenyan forex trader Sammy Boy has launched a scathing attack on fellow influencers who mock individuals working traditional ‘9-5’ jobs. In a viral video posted to Instagram, the trader accused his peers of hypocrisy and "insulting the dignity" of the very people they rely on for business.

Samwel Ondieki, popularly known as Sammy Boy, has long been a polarising figure in the East African trading scene. Known for his "soft life" posts and luxury vehicles, he has built a significant following.

However, his latest statement marks a sharp pivot from the typical "lifestyle" marketing that dominates the industry.

The Hypocrisy of the ‘Click the Link’ Culture

Sammy Boy highlighted the irony of influencers belittling office workers while simultaneously targeting them for course sales. He noted that many influencers depend entirely on the salaries of 9-5 workers to fund their own operations.

Sammy Boy // Instagram
"The same people you guys expect them to come online to click the link on your bio to buy your course... and yet you are insulting them daily," he stated during the broadcast. He added: "Some of you depend on these same same people every single day".

The Myth of Full-Time Trading

A central theme of the address was the dangerous narrative that beginners should quit their jobs to trade. Sammy Boy argued that a primary source of income is not just helpful, but essential for anyone entering the volatile forex market.

"Do you know that you need a primary job for you to be able to do something?" he asked. "You need a primary job for you to be able to enter forex. Don't lie to people."

He further claimed that the pressure to appear successful has led many "wannabe" traders to fabricate their results. "Some of them have never traded," he alleged. "They don't have any track history. They don't have anything to show about forex."

Rejecting the ‘Range Rover’ Lifestyle

In a move that surprised many followers, Sammy Boy announced he would be selling his own Range Rover. He explained this was an effort to distance himself from the toxic competition between influencers who use luxury assets to lure in unsuspecting students.

"That's why I said I'm going to sell this Range Rover because... how am I even competing with people?" he said. He emphasised that holding cash in a bank account "doesn't make me less of a trader" compared to those "selling lifestyle" with no proof of profitability.

"Forex trading is not something you need a whole day. Now stop telling people to leave their jobs."

A Warning to the Community

The trader concluded by warning that he would begin "calling out" specific individuals who continue to mislead the public. He lamented the lack of genuine community and partnership within the Kenyan forex space, claiming many influencers only insult others to remain relevant.

"I'll start calling you out one by one," he warned. "You will not go online and start talking bad about another forex trader who has created a track record... just because you want to become relevant."