Kenyan online personality Yagga has gone viral after sharing a candid message about social media lifestyles and the pressure some men feel while dating.
The content creator sparked debate after a video of him discussing women, online appearances, and financial reality began circulating widely on Instagram and TikTok.
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Yagga/InstagramWhat Yagga Said
In the viral clip, Yagga advised men not to feel intimidated by women who appear glamorous or financially stable on social media.
“These females look very expensive on social media. Very expensive on social media. But in real life, they're worse than you.”
He continued by telling men not to compare themselves to what they see online.
“A lot of them are worse than you.
Fans Flooded the Comment Section With Humour
Many social media users reacted with laughter, saying Yagga had spoken about realities that many young people quietly observe in dating and lifestyle culture.
Some comments focused on how social media can create an illusion of wealth, while others joked about struggling financially despite maintaining a flashy online image.
“😂😂 they are literally the unemployment statistic in the country 😂”
Another user wrote:
“😂 unaingia nyumba ya babygirl unapata ata suitcase haina zip 😂😂 aaah life 😂🙌”
Others continued the humour with comments about borrowing fare, relying on Fuliza, and asking for small amounts on M-Pesa despite appearing luxurious online.
“😂😂😂 kwanza leo kuna mwenye amelipa fare na Fuliza na kichwani amevaa wig ya 15k 😂😂”
Another popular response read:
“Expensive but broke as hell.”
Yagga/InstagramMalcom Recently Raised Similar Concerns
Yagga’s remarks also come shortly after Kenyan content creator Malcom shared his own relationship advice online.
In a separate Instagram reel, Malcom urged men to rethink relationships where support only flows in one direction.
“Look at the lady you are dating right now. Can she come through when you have a problem?”
He questioned whether some men can truly rely on their partners during difficult financial situations, arguing that relationships should involve mutual support rather than constant dependence on one person.
“Let’s say you want ten thousand urgently, and the person close to you is your lady. Can she give you ten thousand, or must you go outside looking for help from other people?”