BNN: Edgar Obare Updates Fans on Gossip Platform’s Future

Kenyan blogger and controversial "tea master" Edgar Obare has issued an update regarding the status of his gossip platform, BNN.

This follows widespread speculation that the popular digital outlet had already changed hands after being placed on sale earlier this month.

Denying the "Fake News"

In a recent post shared via his social media channels, Obare addressed concerns from his followers who believed the sale was a done deal.

He clarified that while there has been significant interest in the platform, a transaction has not yet been finalised.

Obare labelled the rumours of a completed sale as "fake news," suggesting that some individuals were using the announcement for their own benefit.

"I have not sold BNN. There have been enquiries, and some celebrities even chased clout with the sale, as expected." — Edgar Obare.

The Reason Behind the Sale

The decision to offload BNN did not come lightly. Earlier in December, Obare announced he was putting the platform on the market, weeks after losing a high-profile defamation case, which resulted in a substantial financial penalty.

READ ALSO: Kenyans React as Prominent Comedians Bid for Edgar Obare's Troubled BNN Gossip Page

“FOR SALE: BNN LTD – all digital assets, brand, data, and trademarks. Serious inquiries only. Deposit required,” read the post.

BNN, known for its "exposé" style of journalism, has frequently landed the blogger in legal trouble over the years.

Clout Chasing and Public Interest

Since the announcement, the Kenyan digital space has been rife with rumours about potential buyers. Obare noted that several public figures had publicly claimed to be in talks to buy the platform, which he dismissed as attention-seeking behaviour.

Despite the commotion surrounding the sale, the blogger assured his audience that he would be the first to provide an official update if a legitimate deal is reached.

"If anything changes, I will make an announcement. We value all your support,” he concluded.

BNN's Uncertain Future

BNN has grown into one of Kenya's most-read gossip outlets, often breaking stories that mainstream media avoids. However, the platform's reliance on crowdsourced "tea" (leaked information) has made it a target for numerous lawsuits.

As it stands, the platform remains under Obare's control as he continues to vet serious enquiries from potential investors. For now, the "tea master" continues to operate, even as the shadow of the defamation case looms over the business.